Built for tournament organizers, charities and foundations to use when selling the Good Girl Showdown to sponsors.
The big idea
Don’t sell another hole sponsorship. Sell ownership of an experience. The sponsor helps create one of the most memorable moments of the tournament while making it possible for 100% of the donations raised through the Luxury Activation to go directly to the charity.
Section 1
What you are selling
The experience, the sponsor position and what the sponsor receives.
The Good Girl Showdown is a Luxury Beat The Pro Activation that combines player gifting, competition, fundraising, sponsor engagement and a post-round impact moment.
For the sponsor, this is different from traditional golf tournament inventory because their brand is not simply displayed. It becomes part of the experience with every foursome.
Traditional Hole Sponsor
Good Girl Showdown Sponsor
Why It Matters
Logo/signage
✓Owns a featured player experience
More memorable
Passive exposure
✓Interaction with every foursome
Real engagement
Limited story
✓Connected directly to fundraising impact
Purpose + visibility
Ends on the course
✓Included in post-round check presentation
Recognition continues after play
The sponsor position
“The Good Girl Showdown experience is presented by [Sponsor]. Because [Sponsor] funded the experience, 100% of the donations raised through the activation are able to go directly to [Charity].”
What the sponsor receives
Presenting rights: Good Girl Showdown presented by [Sponsor].
Sponsor signage on the Good Girl Showdown tee box.
Sponsor recognition during the presentation to every foursome/group.
Opportunity for one sponsor representative to be on the tee box and interact with players, subject to course/event approval.
Association with the player gifting, competition and fundraising experience.
Inclusion in the post-event check presentation and fundraising recognition.
A direct impact story connecting the sponsor’s investment to 100% of activation donations reaching the charity.
Section 2
How to price the sponsorship
A $5,000 starting ask, and how to build on it.
Starting Sponsor Ask: $5,000 minimum
The $5,000 figure is the recommended starting point, not a ceiling. The final sponsorship price should reflect the strength of your event, player audience, existing sponsor demand, and any additional benefits you package around the Good Girl Showdown.
Item
Amount
Good Girl Showdown Luxury Activation
$3,500
Recommended Sponsor Ask
$5,000 minimum
Activation Donations
100% go to the charity
Player Value
$20-value gift per player included with the Luxury Activation
How to increase the sponsorship value
Start with the Good Girl Showdown benefits, then add event-owned inventory to create a larger presenting package. Examples:
Pre-event
Logo and presenting sponsor recognition in pre-event emails.
Recognition on the tournament website or registration page.
Logo placement in the event program or player communications.
Social media recognition before and after the tournament.
On-course & post-round
Additional signage at registration, reception or awards.
Speaking or recognition opportunity during the post-round program.
Photo/content opportunity with the Good Girl Showdown and charity check.
Additional event tickets, foursomes or hospitality if available.
Important: These additional benefits are supplied by the tournament/event and should only be promised if your event can deliver them.
Simple sponsorship math
$5,000+Sponsor pays−$3,500Activation=The restThe event keeps+100%Of activation donations to the charity
Sell the presenting sponsorship for more than the $3,500 activation investment. The event funds the premium experience, creates sponsor value, retains the additional sponsorship revenue, and 100% of the donations generated through the activation go to the charity.
Section 3
The sponsor sales conversation
Six steps, and the questions to ask.
The goal is not to start with price. Start with the problem most golf sponsorships have: they are passive and difficult for a sponsor to measure or remember.
01
Open With the Problem
“We have plenty of traditional sponsorship opportunities, but we wanted to create something that gives a partner more than a sign on the course.”
02
Introduce the Experience
“The Good Girl Showdown is a Luxury Beat The Pro experience. Every group stops at the hole, interacts with the activation, receives a premium experience and has an opportunity to support the charity.”
03
Make the Sponsor Part of It
“We position it as the Good Girl Showdown presented by [Sponsor]. Your company is introduced to every group, you have signage on the tee, and you can have a representative there engaging directly with the players.”
04
Connect It to Impact
“Because the sponsor funds the experience, 100% of the donations raised through the activation can go directly to the charity.”
05
Show the Finish
“After the round, the sponsor is included in the check presentation so players see both what was raised and who helped make it possible.”
06
Make the Ask
“We are offering the Good Girl Showdown presenting sponsorship starting at $5,000. Would this be something your company would want to own at this year’s event?”
Questions to ask the sponsor
What are you hoping to get from your involvement in the tournament?
Is player interaction more valuable to you than passive logo exposure?
Would having a representative engage directly with every foursome be valuable?
Is community or charitable impact important to your brand?
Would you want your company included in the post-round impact/check presentation?
Are there specific clients or prospects attending the event you want your team to engage?
Section 4
The story you want players to hear
The tee box, the check presentation, one clear ask.
Consistency matters. The sponsor should be introduced as the partner that helped make the experience and the fundraising impact possible.
On the tee box
“Welcome to the Good Girl Showdown presented by [Sponsor]. They partnered with us to create today’s experience and help maximize what we can raise for [Charity].”
Post-round presentation
“Today’s Good Girl Showdown was presented by [Sponsor]. Because of their partnership, 100% of the donations raised through the activation are going directly to [Charity].”
Why the check presentation matters
The experience should not end when the final group leaves the hole. Including the sponsor in the post-round presentation closes the loop for the player: they see the experience, understand the fundraising result, and see the sponsor connected to the impact.
Good Girl Showdown stays through the agreed post-round presentation.
The total fundraising impact is recognized in front of the event.
The sponsor is included in the recognition/check presentation.
The charity gets a visible impact moment rather than a fundraising program that quietly ends on the course.
Protecting the fundraising experience
One Paid Activation. One Clear Ask.
Good Girl Showdown requires that it be the only paid player-participation activation on the golf course. Multiple paid asks can dilute donations, create donor fatigue and reduce player satisfaction. Sponsor displays, complimentary contests and non-paid experiences can still be part of the tournament.
Section 5
Build your sponsor package
The package worksheet and the pitch checklist.
Use this page to build the exact offer you will take to a sponsor.
Item
Details
Presenting Sponsor Name
Sponsorship Ask
$5,000 minimum
Good Girl Showdown Activation
$3,500
Pre-Event Recognition
On-Course Recognition
Tee-box sign + presentation to every group
Sponsor Representative
☐ Yes ☐ No
Post-Round Recognition
Included in check presentation
Social / Digital Benefits
Total Sponsor Package Value
Sponsor pitch checklist
Lead with the experience, not the $3,500 activation cost.
Explain how the sponsor interacts with every foursome.
Connect sponsor funding to 100% of activation donations reaching the charity.
Include tee-box signage and presenting sponsor recognition.
Offer the sponsor representative position on the tee box.
Include the sponsor in the post-round check presentation.
Add event-owned benefits to increase the package value.
Start the sponsorship ask at $5,000 and price upward based on the event and benefits.
Do not add another paid player-participation activation to the course.
Good Girl Showdown · Luxury Beat The Pro Activation | Player Experience | Fundraising | Sponsor Engagement
